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3D Configurator Shoes
Product personalization on e-commerce
Client
DMT/Cipollini
Industry
Sporty
Services
DMT is a company specialized in the production of high-performance bicycles and cycling equipment. Founded in Italy, DMT is renowned for its attention to detail and technological innovation in bicycle design and manufacturing
FEATURES
The need was to increase user engagement and therefore the shopping cart rate by trying to improve the product purchasing experience.
SOLUTION
The brand has launched a new 3D configurator for Cipollini shoes with a higher level of product customization. Our contribution has extended into solution architecture, project management and technology development activities.
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